Himansh Kumar

Content design and strategy

Hello, I’m Himansh. I 

design

and 

write

content that makes products easier to use and understand. I combine content strategy, product thinking, and AI to build experiences that reduce friction, earn trust, and help businesses grow.

Over the past 15+ years, I’ve worked with startups, agencies, and global companies like 

PayPal

, 

Adyen

, and 

Decathlon

, helping solve complex challenges across e-commerce, fintech, enterprise platforms, and AI.

I specialise in content frameworks, 

conversation & agentic design

, information architecture and 

design systems

. My work also spans localisation, 

experimentation

, and content governance.

I specialise in content frameworks,

conversation & agentic design

, information architecture and 

design systems

. My work also spans localisation, 

experimentation

, and content governance.

I’m based in Amsterdam and currently work as a 

staff content designer

at 

Decathlon

. I studied Economics and Psychology, and before moving into content design, I worked as a sports journalist.

I’m based in Amsterdam and currently work as a 

staff content designer

at 

Decathlon

I studied Economics and Psychology, and before moving into content design, I worked as a sports journalist.

kmrhimansh@gmail.com

amsterdam xxx

kmrhimansh@gmail.com

amsterdam xxx